Data Acquisition
WHAT IS DATA ACQUISITION?
Data acquisition in the world of CTG mainly deals with gathering prospect data and building a targeted prospect list to use in your marketing and sales efforts. At the most basic level, a prospect list is a directory of potential clients who could benefit from the products and services of your business.
FREQUENT QUESTIONS ABOUT DATA ACQUISITION
What data is included?
Data may include company name, industry, employee headcount, annual revenue, geography, technologies used, name, title, corporate email, business phone, mobile phone, LinkedIn profile, Twitter handle and other data.
Is the prospect data qualified?
No, data acquisition services do not include “sales qualified leads” or SQLs. It would be the responsibility of your marketing and sales teams to qualify. If you have interest in sales qualified leads (SQLs) as well, please explore CTG’s demand generation services.
How long does it take to create the targeted prospect list?
It really depends. It can take a couple of days to build your ICP and obtain a list, however, most requests tend to be more nuanced. Contact us today to discuss your organization’s needs.
CLIENT’S TESTIMONIALS
CTG has been a tremendous asset to our North American sales and marketing operations. They have supported us and the Head Of North American Marketing on a variety of different outbound lead generation and top of funnel campaigns in a highly competitive email and web security and compliance market. They also helped us land a software evaluation with a 10,000 employee government agency. It has been great working with CTG and I would highly recommend the organization.
North American Sales Director
Global Enterprise Cybersecurity Solution Vendor
CTG helped bring focus to our sales and marketing efforts. We researched many sales and marketing tools out there but CTG helped bring clarity to our final decision on a new CRM and they managed the implementation, training and support.
Managing Partner
Software As A Service (SAAS) Firm
CTG has been instrumental with helping build our online e-commerce infrastructure with Wordpress and Woocommerce. They have also increased our lead flow through expertise in Google Adwords which has generated higher sales for us each month with significantly reduced ad spend. Our click-through rate has never been higher helping our bounce rate become enviably low! I highly recommend CTG for your next e-commerce project or Google Adwords campaign. They are organized, communicates well, and follow through on their commitments and tasks.
CEO
E-Commerce Firm