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Mission & Values

Home Mission & Values


Help our clients grow their sales and marketing Return on Investment (ROI)

Headquartered in beautiful Traverse City, Michigan, Colliver Technology Group (CTG) is a marketing agency dedicated to improve the performance of B2B sales and marketing organizations through process expertise and professional services.  Industries served include enterprise data storage, artificial intelligence, machine learning, big data, cybersecurity and others.


Create an organization that is financially sustainable, builds careers, complements the Traverse City technology, sales and marketing community and helps out certain social/environmental causes when feasible.



  • Tell the truth and be trustworthy to others
  • Do what we say we are going to do
  • Be accountable for our words and actions


  • Treat everyone, regardless of position, education or experience with kindness and consideration
  • Don’t gossip
  • Listen to each other’s point of view


  • Open and honest
  • Comfortable sharing information

Customer Focus

  • Establish and maintain relationships with our clients and encourage their participation
  • Meet or exceed client expectations as long as those expectations are reasonable and in the client’s best interest


  • Fostering an environment that makes CTG a fun and enjoyable place to work
  • Celebrate our successes
  • Don’t take work so seriously that we forget to laugh and enjoy life


  • Collaborate with others to achieve common goals
  • Put the greater good of the organization ahead of our personal agendas
  • Go out of our way to help others be successful

Personal Growth

  • Create opportunities for people to learn new skills through mentoring, training and trying new roles.

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