Generation
Marketing Support Services
Client Focused.
Effortless Communication
We are a small, versatile company and take pride in being easy to communicate with and responsive to our client’s needs.
Data Driven
We use our experience to capitalize on your data and apply it in the most effective way to achieve your goals.
Enterprise B2B Expertise
Our average client has an annual revenue of over $1 Billion, 3,000 employees, and a 5 year triple digit growth rate.
OUR SERVICES
Marketing Support
Whether your role in B2B marketing is community management, campaign execution or events, CTG can be your complimentary support partner.
Lead Generation
We provide precise and highly targeted directed online surveys to your potential buyer and existing customer base to better understand their needs.
CASE STUDIES
Lead Generation
Lead Conversion Rate Soars with CTG Insights Surveys
Advocate Marketing, Marketing Support
CTG Increases Client Customer Engagement by 276% with Advocate Marketing Services
Integrated Marketing Campaign Execution
Multi-channel Outbound Marketing Campaign and Client Retention
Demand Generation Program Management, Integrated Marketing Campaign Execution, Marketing Support
CTG Helps Client with Demand Generation Program Management
Sales and Marketing Automation
CTG Implements Sales and Marketing Tech Solution for Software As A Service Firm
MEET THE TEAM
President Prior to founding Colliver Technology Group (CTG) in 2015, Dave spent seventeen years selling and marketing solutions in the enterprise technology industry at Fortune 100 tech titans as well as small software start ups. Dave received his BS in Environmental Business and Management from the University of Michigan and an MBA in Entrepreneurship and Finance from the University of Colorado at Boulder. He lives in Traverse City, Michigan with his wife, two children and dog, Ranger.
Dave Colliver
President
Marketing Associate Lauren specializes in marketing strategy and content creation has done several lead generation projects. She has collaborated with clients worldwide on various B2B and B2C marketing campaigns.
Lauren Kroells
Marketing Associate
Our Company Mascot Ranger does not bring a whole lot of sales and marketing experience to the team but he does bring a great deal of energy. When it comes to seeking out clients he is like a dog with a bone. Ranger is a true team player!
Ranger
Company Mascot
OUR LATEST BLOG POSTS
CTG Insights at Kubecon + CloudNativeCon
To keep up with cloud industry trends and to say hello to some of our current clients that were in the exhibit...
CTG Attends SecureWorld Detroit
Cybersecurity trends are constantly changing, and with in-person events on the upswing, CTG’s President, Dav...
CTG Sponsors Local Mountain Biking Group
This summer CTG began sponsoring a local mountain biking group, Two Wheel Tuesday (TWT). CTG partnered ...
CLIENT TESTIMONIALS
My team was in need of short-term integrated marketing support. We had big goals for the year and were short-staffed. Dave was able to quickly fill in where necessary on various strategic campaigns. His skills in project management, Pardot campaign execution, Google Sheets analytics, and LinkedIn Advertising all were utilized to help our team succeed. He was dependable, a good communicator, and attended to all the details.
Sr. Director, Integrated Marketing and Events
Kathryn is a customer community manager hero! I have been working with her since 2019, when she started managing our customer community, Pure HeroHub. She brings positive energy and enthusiasm to the role every day! Kathryn has delivered targeted and engaging content and has built strong relationships with our customers over the years. She's always coming up with creative ways to bring more value to the community and it's really flourished under her watch. Kathryn is hard working, tenacious and a genuine pleasure to work with, always.
Director – Customer Marketing and Programs
Enterprise Data Storage Vendor
Dave and I have been working closely through the hyper-growth stages of both Clearswift (re-startup to acquisition) and Pure Storage since 2016 on some of the industries most innovative and highest converting demand gen programs. Dave’s digital / social demand, ABM and sales development experience enabled highly-optimized engagements from initial targeting to qualified sales opportunities. His collaborative and maniacally attention to detail gives you the confidence that Dave will over deliver.
Sr. Director – Global Demand Gen and Field Marketing Programs
Enterprise Data Storage Vendor
CTG has been a tremendous asset to our North American sales and marketing operations. They have supported us and the Head Of North American Marketing on a variety of different outbound lead generation and top of funnel campaigns in a highly competitive email and web security and compliance market. They also helped us land a software evaluation with a 10,000 employee government agency. It has been great working with CTG and I would highly recommend the organization.
North American Sales Director
Global Enterprise Cybersecurity Solution Vendor
CTG helped bring focus to our sales and marketing efforts. We researched many sales and marketing tools out there but CTG helped bring clarity to our final decision on a new CRM and they managed the implementation, training and support.
Managing Partner
Software As A Service (SAAS) Firm
MEET WITH US
Schedule time today with us to discuss your organization’s needs and how CTG may help.
SATISFACTION GUARANTEED
If you are not fully satisfied with our services, we will work with you to make it right at no additional cost.