
Generation for
Cybersecurity Vendors

Marketing and Demand Gen
Support Services

Client Focused.




Effortless Communication
We are a small, versatile company and take pride in being easy to communicate with and responsive to our client’s needs.
Data Driven
We use our experience to capitalize on your data and apply it in the most effective way to achieve your goals.
Enterprise B2B Expertise
Our average client has an annual revenue of over $1 Billion, 3,000 employees, and a 5 year triple digit growth rate.
OUR SERVICES
Marketing Support
Whether your role in B2B marketing is demand gen, campaign execution or events, CTG can be your complimentary support partner.
Lead Generation
We provide precise and highly targeted directed online surveys to your potential buyer and existing customer base to better understand their needs.
Speak with Us About Your Use Case
Set up time today!
CLIENT TESTIMONIALS
Dave provided short-term integrated marketing support with the Veeva Quality team as we were going through a transition. He was able to help us with a wide variety of projects including LinkedIn advertising, 3rd party content syndication, website updates, market research, database building, and Pardot tasks. He was reliable, personable, and communicated clearly with expectations. Dave is wonderful to work with and has your best interest at all times. He would go above and beyond without being asked and be able to pivot quickly as priorities changed daily!
Senior Field Marketing Manager
Cloud Computing Company, Life Sciences
CTG is a great company to provide in-depth market analysis. CTG brought their expertise to deliver comprehensive information about my company's market - researching all requested data deliverables and more. CTG checked in with pertinent updates during the project to ensure they addressed our needs, and presented insightful conclusions at a final meeting that walked us through relevant, crucial information that will help us in our growth trajectory.
President
Software as a Service Start-up
The individuals at Colliver Technology Group were fantastic to partner with, as they helped set up multi-quarter, use case-specific survey program across multiple channels, noting performance and net new activity (as well as recommendations) on a weekly basis. The dynamic and efficient team makes you feel like you are their only client, given their attention to detail, response times, and implementation turnaround time, not to mention they made the lift on my side as light as possible!
Director of Global Campaigns
Cloud Security Software as a Service Company
Lauren and I partnered on several projects while working together at Smarsh. She is a fast learner, exceptionally proactive and an excellent team player. Not only did she keep our demand generation team’s projects organized and on schedule, but her constant communication made it easy for us to collaborate and complete multiple assignments on time. Lauren exhibits calm under pressure and watching her adapt to an ever-changing, high-stress working environment was very impressive. She is a great person to work with and I highly recommend her.
Marketing Operations & Creative Project Manager
Multinational Software as a Service Company
My team was in need of short-term integrated marketing support. We had big goals for the year and were short-staffed. Dave was able to quickly fill in where necessary on various strategic campaigns. His skills in project management, Pardot campaign execution, Google Sheets analytics, and LinkedIn Advertising all were utilized to help our team succeed. He was dependable, a good communicator, and attended to all the details.
Sr. Director, Integrated Marketing and Events
Software as a Service Company in the Life Sciences Industry
Kathryn is a customer community manager hero! I have been working with her since 2019, when she started managing our customer community, Pure HeroHub. She brings positive energy and enthusiasm to the role every day! Kathryn has delivered targeted and engaging content and has built strong relationships with our customers over the years. She's always coming up with creative ways to bring more value to the community and it's really flourished under her watch. Kathryn is hard working, tenacious and a genuine pleasure to work with, always.
Director – Customer Marketing and Programs
Enterprise Data Storage Vendor
Dave and I have been working closely through the hyper-growth stages of both Clearswift (re-startup to acquisition) and Pure Storage since 2016 on some of the industries most innovative and highest converting demand gen programs. Dave’s digital / social demand, ABM and sales development experience enabled highly-optimized engagements from initial targeting to qualified sales opportunities. His collaborative and maniacally attention to detail gives you the confidence that Dave will over deliver.
Sr. Director – Global Demand Gen and Field Marketing Programs
Enterprise Data Storage Vendor
CTG has been a tremendous asset to our North American sales and marketing operations. They have supported us and the Head Of North American Marketing on a variety of different outbound lead generation and top of funnel campaigns in a highly competitive email and web security and compliance market. They also helped us land a software evaluation with a 10,000 employee government agency. It has been great working with CTG and I would highly recommend the organization.
North American Sales Director
Global Enterprise Cybersecurity Solution Vendor
CTG helped bring focus to our sales and marketing efforts. We researched many sales and marketing tools out there but CTG helped bring clarity to our final decision on a new CRM and they managed the implementation, training and support.
Managing Partner
Software As A Service (SAAS) Firm
OUR LATEST BLOG POSTS
Artificial Intelligence (AI) – A snapshot in time with 10 videos
Artificial Intelligence (AI) – A snapshot in time with 10 videos I went down an Internet rabbit hole on ...
Tech Industry Layoffs and Contractors
It’s filling all of our social feeds and news channels – technology industry layoffs. It is heartbreak...
CASE STUDIES
Survey-Based Lead Generation
CTG Insights Survey Based Lead Generation Project Returns 10x on Pipeline Creation
Survey-Based Lead Generation
Lead Conversion Rate Soars to 5% with CTG Insights Surveys
Integrated Marketing Campaign Execution
Multi-channel Outbound Marketing Campaign and Client Retention
Demand Generation Program Management
CTG Helps Client with Demand Generation Program Management
Marketing Support
CTG Complements Enterprise Tech Vendor Field Marketing Teams
MEET THE TEAM
President Prior to founding Colliver Technology Group (CTG) in 2015, Dave spent seventeen years selling and marketing solutions in the enterprise technology industry at Fortune 100 tech titans as well as small software start ups. Dave received his BS in Environmental Business and Management from the University of Michigan and an MBA in Entrepreneurship and Finance from the University of Colorado at Boulder. He lives in Traverse City, Michigan with his wife, two children and dog, Ranger.
Dave Colliver
President
Marketing Associate Lauren specializes in marketing strategy and content creation has done several lead generation projects. She has collaborated with clients worldwide on various B2B and B2C marketing campaigns.
Lauren Kroells
Marketing Associate
Our Company Mascot Ranger does not bring a whole lot of sales and marketing experience to the team but he does bring a great deal of energy. When it comes to seeking out clients he is like a dog with a bone. Ranger is a true team player!
Ranger
Company Mascot
MEET WITH US
Schedule time today with us to discuss your organization’s needs and how CTG may help.
SATISFACTION GUARANTEED
If you are not fully satisfied with our services, we will work with you to make it right at no additional cost.